First bicycle components
With more than 27 years in bicycle industry, First bicycle components always provides remarkable quality product to the market. In 2009, we took e research and development as our future direction to integrated tradition with 3C and create more items.
Since established in 1984, our main product headsets and BB set were manufactured in Taiwan. In recent years, we increased item of cranksets and multi functional turn signal. Due to 35 employee’s hard working, the capitalization had been increased over 1 million US dollars and the turnover grows year by year, New brand – MAGPIE takes its Taiwan blue magpie's spirit, symbols First will be more optimistic, hopeful and self-confident to the future.
Impossible is nothingFIRST ET30 is awarded the TAIPEI CYCLE d&i awards 2012.
Commitment to nature
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and the environmental protection.。
Competition is the original driving force for progress however the competitors usually use price competition as the only means. It is not a panacea but will eventually push the enterprise perished.
It is evil for enterprises that it does not make money.
Continuous researching, developing and innovating are the only solution for enterprise sustainability.
In 2012, the Taiwan bicycle industry should change their strategy from “profession manufacturing” into the so-called “product diversification and multi-product” so they can transfer the crisis to enterprise’s regeneration. Facing the competition from China, manufacturing in Taiwan should even shape more differences. The thinking, ideas, actions and practices should modify promptly, it is also the enterprise continued spirit.